Last week we did our first post about the must have colours for SS14, in our series of “Trend of the week” posts. This week it is all about prints, SS14 has gone print crazy, from feminine florals to edgy abstract designs!

FLORALS – They have made an elegant triumphant return this SS14! But forget those chintzy florals! You have so much choice this season, with a broad collection of different prints ranging from pretty 3d floral clusters at Giambattista Valli, embroidered floral details at Erdem and oriental Japanese style floral prints as seen at Marni and Hermes. Elie Saab also wowed us with a gorgeous collection, the poppy print is one of our faves!

STRIPES – We have seen lots of stripes on the runway this SS14 and we are loving them in all sizes; thick, bold or thin, horizontal and vertical! Burberry showed gorgeous thick bold horizontal striped pencil skirts and sheer skirts with bold striped knickers peeking through. Fendi showed stripes in some unusual ways by layering different shades of fabrics to create an ombre effect to their dresses. Stripes were also shown at Vanessa Bruno in the form of zebra stripes and also bold coloured striped high waisted shorts and matching tops!

CHECKS – Last season they were huge and tartan was one of the biggest trends of the season, and they carry on with their dominance on the runway into SS14. They have had a SS14 overhaul, think colour, when picking your checks anything from candyfloss pink to acidic yellow hues! Take your inspiration from House of Holland who showed a gorgeous collection at LFW. Sass and Bide also showed checks in their SS14 collection with monochrome check and sheer white check jumpers also pink check sections on maxi skirts.

NOVELTY – We saw a lot of unusual and eclectic prints this SS14, from fun iconic lip motif prints at Giles, to butterflies at Vanessa Bruno, then ranging to the very creatively stunning yet unusual collection at Christopher Kane who had cut out petals (some in very questionable places!!) slogan “petal” and “flower” printed jumpers and flower anatomy printed on silk and sheer dresses and jumpers. Ashish is another designer who showed a lot of slogan prints in the collections this season, a favourite being “Coca-Cola” shown on tops, dresses, jumpers with cobalt blue sequined arms and even trousers, which were also printed with Arabian words.Image credit to style.com

What prints will you be adding to your SS14 wardrobe?!

Love team Niche xox